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Verizon Wireless
“You know that really slow paced feeling of being remote?
Yeah, we hated that too.”
“You work. You travel. You work while you travel.
You work fast while you travel.
Now we’re getting somewhere.”
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Role: Senior Art Director
As a Senior Art Director at IPG’s Campell Mithun, I worked extensively on the Verizon Wireless account which included creating print, collateral, directing photography and writing radio spots, all at a frenzied pace.
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Verizon Wireless Radio
• To hear the Verizon Wireless Radio Spots, click here
In addition to the “picture” side of things, I also contributed to the account by writing radio spots.
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Time Warner Cable
Role: Art Director
OOH (billboard signage) for “Video-On-Demand” when Time Warner first released the service.
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Toro
“Out of the bunker and under the trees, to water the turf we go.”
“The trajectory is adjustable. Because obstacles aren’t.”
“Some things are meant only for the golf course.”
“Your irrigation system as viewed by Mother Nature.”
“Keep your grounds grounded.”
Role: Senior Art Director
Magazine ads aimed at golf irrigation buyers, highlighting
Toro’s superiour irrigation products developed especially for courses.
Each ad focused on a different sprinkler with unique capabilities.
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Yellow Balloon Haircuts
Role: Art Director
Salons that cater to kids having first time hair cuts and other children
who are generally afraid of the experience.
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McCombs-Wall
Role: Senior Art Director, Designer
Collateral brochure for a company that makes conveyor belts for assembly lines. McCombs-Wall desperately needed the piece for their sales reps to use during calls, but had very little money to spend. The “conveyor belt” art served to introduce the company in a warm, friendly way as well as keep photography and production costs down.
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NurseCom
Role: Senior Art Director, Designer
Corporate identity for an after-hours nursing communications company. Logo was designed to reflect the friendly, caring, overnight service NurseCom clients could expect when using this innovative service.
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Serrano Creek Tack & Feed
Role: Designer
Brand identity created for a hip, upscale tack and feed shop located in Orange County, CA. Majority target: tween and teen girl equestrians.
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Nikon
“It’s less about finding out who you are
and more about remembering who you were.”
“Sometimes the best way to stop worrying about yourself
is to focus on someone else.”
“They say it’s impossible to capture God’s image.
Maybe. Maybe not.”
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Role: Art Director, Designer
Magazine spread ads for the Nikon N65 featuring well known photographers
using the camera to capture poignant moments and inspirational words to match.
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Please go to portfolio 1 or portfolio 3 for more examples of my work, or here for my cv | résumé.
Click here to contact me.
kristinsbook.wordpress.com 